AI Strategy & Implementation Blog

Expert insights on AI strategy, executive training, automation, and answer engine optimization. Learn from real-world case studies and industry best practices.

Becoming an AI Consultant: Thiago
Thiago E. Ferreira

Becoming an AI Consultant: Thiago

Featured by Innovating with AI, this story shares how I went from corporate burnout to building Elevate AI Consulting. From my first $150 project to international workshops, it’s a journey about resilience, reinvention, and proving that curiosity and purpose can transform your career in the age of AI.

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What Is an AI Training Bootcamp for Employees - And Why Companies Are Running Them Now
Thiago E. Ferreira

What Is an AI Training Bootcamp for Employees - And Why Companies Are Running Them Now

I just came back from leading a 2-day executive AI training bootcamp where a senior marketing team explored tools like ChatGPT, Copilot, Canva AI, and Runway just to name a few! We went beyond theory into hands-on building, and the team left not just with prototypes but with confidence and excitement. Leaders told me it was the most engaging training they’ve had, proving AI education can be both strategic and fun.

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Executive AI Training Bootcamp
Thiago Ferreira

Executive AI Training Bootcamp

I just back from leading an executive AI training bootcamp in New York: a dynamic, hands-on workshop where a marketing team mastered prompting, workflows, and real AI tools. Discover why AI training is now essential for leaders and employees, and how teams can have fun while transforming their daily work.

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The Innovating With AI "Certified AI Consultant Directory" Launches!
Thiago E. Ferreira

The Innovating With AI "Certified AI Consultant Directory" Launches!

I’m excited to share something I’ve been looking forward to for a while: the launch of the IWAI Certified Consultant Directory. I’m proud to be one of the very first consultants listed, and even prouder knowing what that represents. Out of more than 1,000 people enrolled in the program, just a couple dozen of us have made it through the full certification so far.

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Becoming a Certified AI Consultant: My Journey
Thiago E. Ferreira

Becoming a Certified AI Consultant: My Journey

Learn what a Certified AI Consultant is, why businesses benefit from hiring one, and how the Innovating with AI program helped me pivot my career and launch Elevate AI Consulting.

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Bringing AI to the Miami Small Business LGBTQ Community 🌈🤖
Thiago E. Ferreira

Bringing AI to the Miami Small Business LGBTQ Community 🌈🤖

Elevate AI recently partnered with the Greater Miami LGBTQ Chamber of Commerce (MDGLCC) to host an AI Fundamentals workshop for local business owners. We covered how tools like ChatGPT can boost productivity, automate tasks, and save time, no tech experience needed! As a proud MDGLCC member, we’re excited to keep making AI more accessible to the community.

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Chat GPT-5: Our First Impressions
Thiago E. Ferreira

Chat GPT-5: Our First Impressions

GPT-5 changes how we use AI. It doesn’t just wait for instructions, it takes initiative. From picking the right model to suggesting next steps, it acts more like a proactive teammate than a passive tool. For small businesses, that means less time figuring out prompts and more time getting results. The era of “just doing stuff” has arrived, and it’s going to reshape how we work.

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Missed Our AI Workshop for Real Estate Pros? Watch the Replay Now!
Thiago E. Ferreira

Missed Our AI Workshop for Real Estate Pros? Watch the Replay Now!

Missed our latest AI Fundamentals for Real Estate Professionals workshop? We covered how AI is reshaping lending, home searches, and client expectations with tools you can use today. Watch the full replay now and learn how to stay competitive in a rapidly changing market. #AI #RealEstate #MortgageTech #ChatGPT #ArtificialIntelligence

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Microsoft Saved $500M with AI... But What Does That Actually Mean for the Rest of Us?
Thiago E. Ferreira

Microsoft Saved $500M with AI... But What Does That Actually Mean for the Rest of Us?

Microsoft says AI saved it over $500 million last yea, mostly from call center automation. Impressive? Definitely. But it comes alongside 15,000 job cuts. In this post, I break down what this means for small businesses: not how to replace people, but how to use AI to reduce burnout, improve workflows, and grow without losing your team in the process.

AI Strategy
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Which AI to Use (and When)
Thiago E. Ferreira

Which AI to Use (and When)

If you’re serious about using AI, choosing the right system matters. In this post, I break down the three major players (ChatGPT, Claude, CoPilot and Gemini) what each does best, how to pick the right model for your work, and what to watch out for when it comes to privacy. Spoiler: most people are using the wrong model by default. Let’s fix that.

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Helping Clients Pivot in a Fast-Changing AI Future
Thiago E. Ferreira

Helping Clients Pivot in a Fast-Changing AI Future

AI is evolving fast and for many business owners, that’s overwhelming, not exciting. At Elevate AI, we help clients cut through the noise, pivot with confidence, and build systems that evolve with tech instead of breaking under it. We’re not just here to “set up tools”, we’re here to guide, simplify, and future-proof your business without the panic.

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No, AI Doesn't Use a Bottle of Water Every Time You Hit Enter
Thiago E. Ferreira

No, AI Doesn't Use a Bottle of Water Every Time You Hit Enter

You may have seen the claim that every ChatGPT prompt uses a bottle of water. Well, that’s more clickbait than fact. AI does use water for data center cooling, but not per prompt and not equally across systems. A recent article urges us to focus on transparency, infrastructure efficiency, and real-world tradeoffs, not scare tactics. Responsible use matters more than headlines.

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