Claude Power Hour Workshop Recap and Video: What I Taught Dan Mo's AI Skool About Getting Real Value from Claude AI

I hosted a free Claude Power Hour workshop for Dan Mo's AI Skool, and it ended up being one of those sessions where people go from “this is just another chatbot” to “okay, I can actually use this to run parts of my business.”

We stayed hands-on the entire time—switching back and forth between a simple deck and the actual Claude.ai interface—so attendees could see what the platform can do in real workflows (not theory).

Why I Ran This Workshop

Dan Mowinski and I go back about a year. We both came up through the Innovating with AI program, started with zero clients, and built our consulting practices side by side. Dan runs a free AI learning community called Dan Mo's AI Skool and also founded Power Up AI.

I had already done an AEO Masterclass for the community earlier this year, so when he asked me to come back for a Claude-focused session, it was an easy yes.

The goal was straightforward: help people get past the “cool demo” phase and into actually using Claude as a working tool for their business.

What I Covered

The workshop ran a little over an hour. Here's what we walked through.

What Claude is and why it matters

Anthropic built Claude around Constitutional AI principles. It writes, analyzes, summarizes, researches, codes, and reasons through complex problems. The biggest differentiator (in my experience) is the quality of its reasoning and writing compared to many other tools.

The 200K token context window

That's roughly 500 pages of text in a single conversation. I shared a real story about a contract review I was doing in ChatGPT where it started hallucinating content that wasn't even in the document after a long conversation. I haven't had that experience with Claude.

Data privacy essentials

On business/team plans, your conversations are not used for model training by default. On personal accounts, you need to go into settings and turn that off manually. And the golden rule applies to every AI tool: never upload SSNs, passwords, or bank details.

Interface walkthrough + models (Opus vs. Sonnet vs. Haiku)

We walked through the chat input, model selector, incognito mode, file uploads, and enabling web search. I was blunt about usage limits: they're real, they're aggressive, and choosing the right model saves you from hitting them mid-day.

Settings and personalization

I showed my actual Claude settings live, including the preferences I give it so I don't have to repeat myself: “Tell it like it is. Don't sugarcoat. Don't be verbose. Don't use em dashes.” I also showed where to find usage limits, manage memory, and edit what Claude remembers.

Writing effective prompts (PREPA)

A quick callback to the PREPA framework I teach in my corporate AI bootcamps. The core idea: talk to Claude like a smart coworker. Set the stage with your context, define the task clearly, and specify the rules for output. The real power comes from continued conversation, not one-off prompts.

Document analysis

Claude handles PDFs, Word docs, CSVs, images, and more. We walked through practical small business use cases: summarizing contract terms, flagging overdue milestones, identifying financial trends, and comparing two versions of a legal agreement side by side.

Projects

I opened my actual company project and showed the files I keep uploaded (brand guidelines, proposal templates, transcripts, questionnaires). Every time I ask Claude to create a proposal, it references all of that automatically.

Artifacts (live build)

I built a meeting cost calculator live during the workshop. Three attendees, $100K average salary, one-hour meeting = about $1,300. Claude built the whole interactive calculator in about 30 seconds.

Skills (live build)

I created an email tone rewriter skill on the spot. Paste any email and it generates three versions: professional, friendly, and direct. The group immediately grasped the difference between Claude Skills and ChatGPT's Custom GPTs: Skills are always-on and can trigger automatically across conversations.

Connectors + Research Mode

I scrolled through available integrations (Google Drive, Gmail, Slack, Gamma, Notion, Figma, Miro, Stripe, Wix, and more). Then I explained Research Mode, where Claude runs multiple search agents and synthesizes a cited report in about 5–15 minutes. I find it stronger than many “deep research” modes elsewhere.

Claude Cowork

This was the section that got the biggest reaction. Cowork turns Claude from a conversation partner into an executor. I showed three real examples from my own setup: (1) a daily email summary with concrete follow-ups, (2) a lead generation automation that generates 50 new contacts every morning, and (3) using Cowork to log into CVS and clip every available coupon before I go shopping. If you want the product page, it's here: Claude Cowork.

How the Audience Reacted

This was a small, engaged group, which honestly produces the best workshops. Elizabeth said it was “a perfect intro” with “little steps” so she could grow into the tool. Pete said the Skills section was his biggest takeaway. Tonya said she left with concrete experiments to run (and got genuinely excited about the coupon automation). Dan asked if I'd come back for a Cowork deep-dive session.

That's a yes, by the way.

Watch the Full Workshop

The complete recording is available on YouTube on the Elevate AI Consulting YouTube channel.

Open on YouTube →

Full Workshop Transcript

Below is the complete transcript from the Claude Power Hour workshop hosted inside Dan Mo's AI Skool on April 22, 2026.

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Dan Mowinski: Well, cool. We're about five past the hour, so if people want to watch later, they can. Welcome, and we're glad you guys are here to learn a little bit about Claude and what Thiago is up to. So quick intro. I know all of you guys know me from the Skool community, some of you from Innovating with AI, which is the company that Thiago and I actually know each other from. Just a little quick intro on Thiago himself. He and I have known each other for a little over a year now. We started talking when both of us had no clients. We had nothing going on as far as learning. We just wanted to learn and build our AI consultancy. And we started a little bet and started talking to each other. Throughout the last year, we became friends and helped each other grow business and bounce ideas off of each other. He is the Founder and CEO of Elevate AI Consulting. He's based out of Miami, and he is also an Adjunct Professor at the University of Miami. He's one of the leading voices for AI adoption in all of South Florida. He's known for cutting through the hype and helping organizations build mindset around AI, everything from governance to workflows and things that actually make AI stick. He's done corporate AI trainings as well as bootcamps. He has a lot of specialty in AEO, so Answer Engine Optimization. He actually already did a class here in this Skool community around that, you can find it in the masterclasses (Watch the AEO Masterclass replay here). He's done custom AI development. He's currently a Fractional Chief AI Officer as well, and he engages with small SMB clients as well as enterprise all across the US as well as Latin America. He appears as a top recommendation in ChatGPT and Claude because he does a lot with AEO, which gives him the authority to talk about it. And he is a case study for pretty much everything he teaches, which is exciting. I'm glad to know him and work with him and consider him a friend, even though we haven't actually met in real life just yet.

Thiago Ferreira: Not yet. Eventually we'll definitely get around to that.

Dan Mowinski: Pete, you're in Miami as well, so I'm gonna have to make a trip down to Miami sometime soon.

Thiago Ferreira: Yeah, I'm sure you hate that, Dan. Oh, I have to go to Miami, right?

Dan Mowinski: All right, awesome. Thank you, Thiago. We appreciate your time today.

Thiago Ferreira: Thank you for having me. Let me go ahead and share my screen. I'm going to be switching back and forth between my actual slides and actual Claude to see how things actually work.

Thiago Ferreira: Welcome to our Claude Power Hour. Or, depending on where you are, it can be a Claude Happy Hour, since it's just about that time here in Miami. I'm really excited to be here. I've been teaching this workshop quite a lot lately. As you guys know, Claude is the flavor of the moment, and a lot of companies that I've been talking to have been switching over to Claude. This is a workshop that has been requested by enterprise as well as my small business clients, and I'm really glad to share it with you today. I just love getting paid to do things and then sharing them for free with others. That's very much the vibe of my business.

Thiago Ferreira: So to start off, what is Claude? It is built by a company called Anthropic that you've probably seen all over the news lately, not just with all the different updates and amazing upgrades they've been making to Claude, but also with some drama and problems with the current administration here in the US. It is another AI tool, not dissimilar from ChatGPT or Perplexity. It can do a lot of the same tasks, but also a lot more. One of the reasons it stands out is that it's designed to be helpful, harmless, and honest, using what Anthropic calls their Constitutional AI principles.

Thiago Ferreira: It is more than a chatbot. It is a true thought partner. Use it to write, analyze, summarize, research. It is very good at coding, and one of the reasons it stands out is the way it reasons through complex problems. It is steerable by design. You can direct its personality, tone, and behavior to get the desired outputs you want with less effort. And it's available everywhere. It is available on the web at claude.ai, there is a desktop app, which is what we're going to be looking at today, it is available on mobile and many other platforms as well.

Thiago Ferreira: Some of the reasons it stands out. It has a 200,000 plus token context. What that means is it can handle the equivalent of about 500 pages of text in a single conversation. So you can upload full contracts, reports, and financials without losing the context.

Elizabeth Sanchez: When you're looking between Opus and Sonnet, from a business perspective, when would I use one versus the other? I do a lot of content creation.

Thiago Ferreira: For your everyday tasks, queries, maybe creating documents, things that are pretty standard, go ahead and use Sonnet. When I want to do deep research, when I want to challenge my thinking and go back and forth, when I'm trying to extend my own thinking or write a type of proposal I haven't worked on before or come up with new ideas, that's when I would use the Opus model. For everyday tasks, stick with Sonnet.

Elizabeth Sanchez: Is there a way to see where you are in terms of your usage limits?

Thiago Ferreira: Yes, absolutely.

Thiago Ferreira: Yes, absolutely. I'll show you where that is in just a couple of slides.

Thiago Ferreira: Now let's talk about your settings and personalizations and usage limits. This is really important for getting the right answers every time and not having to repeat yourself. We're going to look at your profile preferences, where to see your usage limits, and where Claude stores its memory so you can edit what it remembers about you.

Thiago Ferreira: First, go to settings. Click on General, and you'll see you can add your full name, a nickname, or tell Claude what to call you. I have a friend who likes his AI to call him Daddy. So if that's what you're into, it'll call you whatever you want.

Thiago Ferreira: You can tell it about your work. There are some pre-selected functions so Claude knows what you do. And then you can tell it your personal preferences right here in the settings. For me, you can see I've put: "I'm an AI consultant. I focus on AI training, Answer Engine Optimization, and custom development. My company is Elevate AI Consulting. I am not a coder, but I use many AI tools to code, write, design, and overall manage my business and deliver solutions." And then I tell it: "Tell it like it is. Do not sugarcoat your responses. Don't be overly verbose. And do not use those annoying em dashes."

Thiago Ferreira: Next, let's look at usage. This is where you see your plan usage limits depending on your plan. For my current session, I've used 15% of my usage in the last few hours, and this will reset for me in two and a half hours. And there are weekly limits as well, not just hourly limits. Trust me, it will stop working once you reach those limits, unless you have extra usage enabled. If you have extra usage enabled, once you reach your limits, it will start charging you per prompt up to a limit you set. If you don't want it to charge your credit card extra, you can just turn it off.

Thiago Ferreira: Finally, let's look at capabilities. Here is where Claude saves the memories it knows about you. You can select if you want it to generate memories or not. You can tell it to search and reference past chats. And if you click on "Memory from your chats," you will see it has a lot of personal information about you. You can read through it, and if you don't like something it's remembering, or if it's missing something about you, you can tell it right here.

Dan Mowinski: You're in my memories, Dan. Amazing.

Thiago Ferreira: Now let's talk about uploading and analyzing documents. It supports many different file types: PDF, Microsoft Word, CSV files, text, images, PowerPoint. Claude is able to read the text and the visual elements in those documents. And due to that 200,000 token context window, it can actually read fully through those documents and keep the context.

Thiago Ferreira: I was working through a contract with another consultant, using ChatGPT, a few months ago. I uploaded the contract in the beginning of the chat and kept talking to it for a long time. Before not very long, ChatGPT was just making stuff up, things that were not even in that contract at all, completely taking me in the wrong direction. So far, I have not had that experience with Claude. It is really good at remembering and referencing those documents.

Thiago Ferreira: For small businesses, practical uses would be summarizing key terms from a contract, flagging overdue milestones, identifying specific trends in a financial spreadsheet, or comparing two versions of a legal agreement side by side.

Thiago Ferreira: And one of the really powerful things about Claude is that just like with any other AI tool, the first answer you get is not going to be perfect. That's fine. Ask follow-ups, give feedback on tone, redirect when needed, and know when to just start a fresh conversation.

Thiago Ferreira: Now let's talk about Projects. Projects are your AI workspace. They're self-contained workspaces with their own chat history, knowledge base, and custom instructions, and that persists across different chat sessions within that project.

Thiago Ferreira: Let me show you. Click on Projects in the left column. I have a couple: one about my company, one about my health where I upload health results and doctor visits and have it keep track of those things for me. In my company project, I upload brand guidelines, proposal templates, transcripts, client questionnaires, and more. Anytime I ask it to create a proposal, it references all of that automatically.

Thiago Ferreira: Now, something different about Claude is its ability to create Artifacts. Artifacts are standalone outputs that Claude creates in a dedicated window. You can view, copy, download, and iterate on them directly.

Thiago Ferreira: An example I want to show you: let's say you wanted to create a meeting cost calculator. How much is a meeting actually costing you? So you tell Claude: create a meeting cost calculator. Input the number of employees, average salary, and meeting duration. Output what that meeting is actually costing the company.

Dan Mowinski: This one would have been great back when I was at my job, and we had people that didn't show up to meetings, and everyone's just twiddling their thumbs. Pull this up and be like, how much is this costing the company?

Thiago Ferreira: Right? This meeting that could have been an email just cost us $1,000.

Thiago Ferreira: Now, another really cool feature is Claude Skills. You can teach Claude specific things you like it to do, and it will do it for you like that every single time. Here's an example: create a skill that takes any email I paste and gives me three different versions: professional, friendly, and direct.

Dan Mowinski: Quick question. Somebody asked me the other day, and I didn't know how to answer correctly. What's the difference between a Custom GPT and a Skill?

Thiago Ferreira: It's actually very similar. In ChatGPT, you can create a Custom GPT. The difference is that every time you want to use that Custom GPT, you have to go to it, open it up, and then type your request. A Skill is installed into your overall Claude and can trigger automatically.

Elizabeth Sanchez: When it said "Save Skill," that's automatically going to be installed? And if I were sharing that with a team member, how does that work?

Thiago Ferreira: Save Skill means install. If you created a skill that you really like and want to share with someone, there is a download button. It'll download it to your computer, and you can send it to someone else, and they can install it in their own Claude.

Thiago Ferreira: So let's talk about Connectors. That's simply connecting Claude to all the tools you use daily.

Tonya D: Quick question about Gamma. I just found it two weeks ago, and I'm in love with it. For you to say that you can connect Claude to it, are you still paying for Gamma though? Because I'm not on the free plan anymore.

Thiago Ferreira: Yeah. To be clear, it connects to your existing accounts on all of these platforms. When you click Connect, it will prompt you to log in. It is limited to what you have with those apps for the plan you have.

Thiago Ferreira: Now, similar to ChatGPT, Claude also has Research Mode. Claude runs multiple search agents and synthesizes everything into a comprehensive cited report in 5 to 15 minutes.

Thiago Ferreira: Now this is a little more advanced, but I want you to be aware of what Claude Cowork is. Cowork transforms Claude from a conversation partner into an active executor. It can organize files, pull metrics, draft content, and run recurring workflows on a schedule. If you want the official product page: https://claude.com/product/cowork.

Thiago Ferreira: To wrap us off, other ways to access Claude. You can access it on the desktop app, enable Claude for Chrome, use Claude in Slack, and use Claude Dispatch to send tasks to Cowork from your phone.

Thiago Ferreira: Key takeaways. Claude is more than a chatbot. It is a thought partner. Upload freely. Use Projects. Iterate. Extend Claude with Skills and Connectors. And remember privacy settings.

Dan Mowinski: This is amazing. Thanks, man. I really appreciate this. What about everybody else? I know we're five minutes past. If you have to jump, please do. But did you guys learn something? Was this beneficial?

Elizabeth Sanchez: I'd say it was just a perfect intro. Like it was a really nice overview. This is what it's capable of, but you gave me little steps so I can see how I can use it and grow with it. Thank you.

Dan Mowinski: So what do you guys think about doing a more advanced one, maybe just on Claude Cowork?

Tonya D: That would be great. I invested in Claude Cowork, and everything has happened in the last two or three weeks. For me, everything's going very fast, thanks to Thiago. Having a Cowork session would be really great.

Pete G: I would love to do a session on Claude Cowork, because I've set up my files and folders, following different people who are talking about it, but it's not loading them. One of the key takeaways for me was the Skills thing. I didn't realize that cool stuff I should be turning into Skills, so I don't have to reinvent it every time.

Dan Mowinski: All right, awesome. Well, thank you all. I know we're 10 minutes past. Thank you all very much. And thank you, Thiago. We appreciate your time, man. No sales pitch, no nothing. Just enjoy. Hopefully this was helpful.

Thiago Ferreira: All right, yeah. Thank you for having me, Dan. Everyone, thank you. Bye.

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About the Presenter

Thiago Ferreira is the Founder and CEO of Elevate AI Consulting and Adjunct Professor at the University of Miami, where he teaches “Human-Centered AI for All.” He delivers corporate AI training bootcamps, Answer Engine Optimization (AEO) programs, custom AI software development, and Fractional Chief AI Officer engagements for companies across the U.S. and Latin America.

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